Improve Your Marketing with Free Online Business Directories


Are you looking for ways to improve your marketing efforts? You don’t need to spend a fortune on advertising costs. In fact, there are a number of free ways to build SEO backlinks and get your business seen by thousands. Free online business directories are just one of the options, and there are plenty on the web. Here are some tips to use them to your advantage and really boost your presence.


Use as Many as Possible


Getting your business on one free business directory is just the start. You need to take over as many as possible. This helps to boost your SEO backlinks considerably and will help to target thousands more people. Use as many websites as you can find—and there are plenty that don’t charge a penny to make an advertisement.


When doing this, make sure you cover the most popular and reputable sites. These include Yelp and City Local. If you’re not on the reputable sites, people will question the legitimacy of your business.


Claim the Profile Page


Claim the page for your business. This stops others from creating a page to put incorrect and damaging information: and some businesses will do this negative SEO. Once you have your profile page, you need to keep the information up to date. Put a contact telephone number, address, email address and opening hours on the page to help your prospective buyers.


You can add your website to your free local business directory profile page. This is recommended for that instant, highly trusted backlink.


Add Pictures and Use Reviews to Your Advantage


Pictures are recommended and most of the free business directory websites will allow them. Put pictures of the place of business and the products you have on offer. Keep these pictures updated when you add new ones to keep customers in the know.


Reviews are also useful, but these listings give customers the option to add negative reviews. This is good for future customers, but you want to use them to your advantage. You can’t give incentives for positive reviews, but you can give your own rebuttal to explain the reason and what you have done to correct it.


A free business directory is a quick and easy way to get SEO backlinks to help your business. The more you have, the easier it will be for people to find you.

Posted: 15 FEB 2014